Archive | Franchising

The Pros and Cons of buying a Franchise

There is an obvious appeal to starting a business by buying a franchise. Whereas starting a business often comes with a lot of unknowns, a franchise is proof of a successful model already in motion. That doesn’t mean that buying a franchise equals instant and sustained success. In fact, the mythical “statistic” that says that […]

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How to know if a franchise is right for you

  Company culture matters. In the franchise world, culture makes the network stronger and can contribute to the overall growth and success of a brand. Having a shared sense of values and goals between franchisor and franchise owner sets the tone for long-term success, and finding the right culture when selecting a franchise is paramount. […]

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The importance of a positive customer experience

  A positive customer experience is the exceptional service and/or products that your franchise provides, that meets or exceeds your customer’s expectations, thereby increasing customer satisfaction, loyalty and advocacy. A franchise cannot exist without its customers. By customers having a positive experience, your franchise will win new customers and perhaps more importantly, customers will become […]

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Uncertain times require good decision making

  Much has been said about the COVID-19 pandemic, touching the lives of everyone world-wide. The franchise industry, which covers many industry sectors, is vulnerable in varying degrees depending on which industry you find yourself in. Now is the time to make healthy long-term decisions and not to act in irrational ways, possibly to the […]

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Understanding the business format of franchising

Franchising is a universally accepted and successful business format that has revolutionized the way small business is run and has contributed extensively to entrepreneurship, skills transfer and job creation. The two most universally accepted forms of franchising are: Business format franchising This is defined as a distribution network operating under a shared trademark or trade […]

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Owning more than one franchise brand

7 Reasons to consider owning more than one franchise brand Owning more than one franchise brand is now all the rage. This guide is the only one you’ll need to read to learn if multi-brand franchise ownership is for you. Owning franchises across several different brands is now hot and trendy in the franchising sphere. […]

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Buying a Franchise – What You Need to Know

Buying a franchise may be a good way to start a business if you don’t want to start from scratch. But it isn’t always. Here are some facts to help you decide if buying a franchise is the right choice for you. Are you considering buying a franchise? If you want to own your own […]

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