The Marketing Fund Explained

The majority of Franchisors have a Marketing Fund into which their Franchisees make a compulsory contribution, usually monthly by a specific date, referred to as a Marketing Contribution or Marketing Fee, which is used to develop the brand. The Marketing Fund is governed by the franchise agreement and is regulated by the Consumer Protection Act […]

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The Value of Franchise Communities

“You never know the value of a Community until you are part of it – Brad Sugars” Over the last 10 years I have often been asked the following questions? Where does the value lie within a Franchise model? Why don’t I just do this on my own? The value in any Franchise concept is […]

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The rise of women in franchising

Over the last ten years, the franchising industry has seen a trend of more women taking up opportunities in franchising and this is expected to further increase over the next five years. According to the international Franchise Association (IFA) there are more than 25% of women operating franchises in the world and that doesn’t include […]

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FASA’S Annual Awards for Excellence in Franchising

The FASA Franchise Awards was held at the Franchise Business Festival at Kyalami on 01 July 2017 to honour the finalists and winners of its annual Awards for Excellence in Franchising. The categories honoured at the FASA Awards include: FRANCHISOR OF THE YEAR This most prestigious award celebrates the success of the franchisor who has […]

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