The Franchise Field Service Manager.

The Field Service Manager is an integral part of the franchise management team and a key factor in the development and success of the franchise network. This is someone who lives the brand and has both the franchisor and franchisee at heart to make the brand a success. To fit the position of this extremely […]

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3 Ways communication helps you run your franchise better

Managing your business as an independent owner may have been challenging at the beginning, but – as you’ve come to realise – the successful operation of a franchise network requires an extended set of skills. “When it comes to a multi-location business such as a franchise, effective communication is vital,” says Dani Peleva, Managing Director […]

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Are Your Franchisees Your Best Salespeople?

With the introduction of the Consumer Protection Act, 68 of 2008 in 2011, prospective franchisees are entitled to contact any of the existing franchisees, or alternatively visit any of the outlets operated by a current franchisee to assess the information disclosed by the franchisor and the franchise opportunity offered by it. With this in mind, […]

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The ABC of Franchising

No matter how challenging the economy, entrepreneurs will continue to look for exciting new opportunities and viable businesses to invest in. The franchising industry offers plenty of these, making up 13% of the GDP according to the Franchise Association of South Africa (FASA). “The industry is still growing and entrepreneurs see the value in franchise […]

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Franchising – A Question Of Relationships

Many business people have the misguided perception that just because what goes on inside their business isn’t visible to the public and therefore has no impact or relevance on its customers or clients.  This is where many business owners go wrong. Let’s look now at some of the important things you need to consider to […]

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The Benefits of a Conversion Strategy for Franchisors

Simply put, a conversion franchise is an existing business that is converted to a franchise. This will typically mean that the conversion franchisee will rebrand the business and change the décor, to conform and operate as part of the franchise network. The Benefits of a Franchise Conversion Strategy: A franchise conversion strategy can mean faster […]

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