The Most Popular Fast-Food Chains In South Africa.
The Most Popular Fast-Food Chains In South Africa. Although down from 2022, fast food franchises continue to boom in South Africa, with KFC maintaining its position as the country’s preferred quick meal chain. South Africans are spoilt for choice when it comes to purchasing a hot meal served almost instantaneously, with an estimated 5,983 fast food restaurants […]
A Strategic Approach To Lease Negotiation Can Pave The Way For Franchise Success.
A Strategic Approach To Lease Negotiation Can Pave The Way For Franchise Success. Franchising is often seen as an easy way to start, own and run a business. But while franchising has definite advantages, buying a franchise is certainly not a guarantee of long-term financial success. Photo by Jason Leung on Unsplash According to Henk Botha, franchise development […]
Selecting Your Franchise Location.
Selecting Your Franchise Location. Location is everything … or is it! The right location for your franchise will be dictated to you by the criteria for the specific industry sector it serves. If you go to your customers, rather than your customers coming to you, it makes sense to pursue a home-based or a location […]
4 Tips For Choosing The Best Franchise For You.
4 Tips For Choosing The Best Franchise For You. The South African franchise sector is by far the largest in Africa – and it continues to flourish. So much so that the Franchising Association of Southern Africa’s (FASA’s) 2023 South African Franchise Market Survey reveals that its contribution to gross domestic product (GDP) has grown […]
Finding And Securing The Right Franchisee For Your Brand.
Finding And Securing The Right Franchisee For Your Brand. ‘Franchisee satisfaction and engagement are critical for the success and sustainability of any franchise system,’ says Cashbuild divisional director, Mimi Masala. Photo by Alexander Kovacs on Unsplash ‘So how do we, as franchisors, find and secure the right franchisee for your brand, maximise your partnership with them so that […]
The Franchise Loyalty Program Divide.
The Franchise Loyalty Program Divide. The term “franchise loyalty program divide” refers to the gap between franchises that have well-established, effective loyalty programs and those that either lack such programs or have ineffective ones. This divide can impact various aspects of your franchise performance, including: Customer Retention: Franchises with effective loyalty programs often have higher […]
Franchisees Embrace Multi-Franchise Arrangements.
Franchisees Embrace Multi-Franchise Arrangements. The franchising landscape in South Africa over the years has witnessed a significant shift as more franchisees embrace multi-franchise arrangements to ensure sustainable income in the face of inflationary pressures. While owning a single store was once sufficient for the income needs of most franchisees, today’s challenging economic climate has prompted […]
Insights Into SA’s Favourite Fast Food Outlets.
Insights Into SA’s Favourite Fast Food Outlets. Eighty20, South Africa’s consumer insights and data science firm, unpacks some interesting insights into the country’s fast food dining habits. Using data from Maps, a nationally representative survey of 20,000 people conducted by the Market Research Foundation (MRF), the report highlights South Africa’s preferred protein choices and the […]
Boosting Franchise Success with Hashtags.
Boosting Franchise Success with Hashtags In the fast-paced world of digital marketing, hashtags have emerged as a powerful tool for businesses to expand their reach, engage with their audience, and build brand recognition. For franchisors, leveraging hashtags can be particularly beneficial in enhancing the visibility of their brand, driving customer engagement, and supporting the growth […]
Should I Buy Into A Franchise? Weighing The Pros And Cons.
Should I Buy Into A Franchise? Weighing The Pros And Cons. When it comes to stepping into the business world, buying into a franchise can be a tempting option. It offers a blend of entrepreneurship paired with the security of a known brand. Buying into a franchise can be particularly appealing to an entrepreneur ready to venture […]
