Why should I franchise my business?

Franchising in South Africa has evolved from modest beginnings back in the mid-1960s into today’s preferred business expansion tool. Originally, franchising was linked to fast food operations but this is no longer the case. Over 600 franchises operate in more than 30 different industry sectors and new concepts emerge all the time. This article provides […]

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Why Become a Franchisee?

Over the past five decades, franchising in South Africa has grown in leaps and bounds. Initially, opportunities existed primarily in the fast food and restaurant sectors but this has changed. Franchises are now offered in more than 30 different industry sectors and new concepts emerge all the time. The target audience for this article are […]

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10 Ways to Legally Protect your Business Online

The internet has opened a new era of business opportunities.  Many online businesses involve less staff, lower overheads and have no lease agreement.  It is therefore reasonable to assume that to start a business online should be more affordable than to start a business offline.  For this reason, some businesses start-out as online businesses and […]

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How to protect your name

Starting and growing a new business is very exciting. However, to be interrupted by legal conflicts in the process is very costly and inconvenient.  At the inception of a business, many entrepreneurs decide to start trading, without conducting available checks on trading names and registering their intellectual property rights, just to learn later that it […]

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Advertising your trade mark

Before applying to register your trade marks, it is highly recommended to first instruct a trade mark attorney to conduct a search of the Trade Marks Register to determine whether your proposed trade mark is available for use or registration in relation to the category of goods or services of interest to you.  An availability […]

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Comparative advertising

Comparative advertising can be defined as “an advertisement in which a particular product or service, specifically mentions a competitor by name for the express purpose of showing why the competitor is inferior to the product naming it.” Thus it can be said that comparative advertising highlights the advantages of the goods or services offered by […]

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Franchising

What is a Franchise?   Generally, the term “franchising” is used to describe the licensing of a business system which invariably includes the licensing of various types of intellectual property. The CPA (Consumer Protection Act 68 of 2008) came into force on 1 April 2011. Prior to the CPA, there was no statutory definition for […]

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